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L'incontournable projet étudiant

In partnership with great European participants in aeronautical and space sectors:

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WP2 - Promotion / Communication

2015-wp8

Following the study of the marketing and communication activities carried out by operators (Blue Origin, XCOR …), propose a communication plan.



Address one of the following topics:

  1. Promotion of the project during all phases:
    • to attract investors (upstream and start phases of the project),
    • to valorise the production on the market,
    • strategy towards competitors,
  2. Relationships with media:
    • preparing for bad news or crisis communication,
    • balancing traditional media,
    • social media,
  3. Estimation of the budget necessary for promoting the project:
    • advertising requirements,
    • paid media coverage,
    • ongoing communication costs,
  4. Marketing of suborbital flights, including:
    • additionnal offers,
    • secondary products,
    • key visuals and messages..

 

Caracteristiques_vehiculeGeneral characteristics for the reference vehicle:
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How to take part?

With the agreement of their teaching institution, teams (two to five students) can apply online, on this website, to work on one of the 10 Work Packages proposed by the Challenge. These projects can be led completely autonomously ...

Research

Who can apply to the Challenge?

The Challenge aims to European college students.
If you are currently studying any of the following subjects, the Challenge is for you:

  • Mechanical engineering
  • Aerospace engineering
  • Economy
  • Law
  • Communication
  • Design
  • Medicine
  • Etc.

Work instructions

To check carefully before beginning the project.

Platform access

Access to the platform teams to download.
(For teams registered).

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